Edgeworks White Paper: Bidding on Brand Names
Now the dust has settled on Google’s Trademark changes, it’s time to look seriously at how bidding on brands and brand names could help you drive traffic to your website.
So, to fill in the gaps and help you make sense of the outrageous amount of info out there, we’ve put together a comprehensive White Paper on how best to add bidding on brands to your SEO strategy.
The White Paper covers:
- What is – and what isn’t - a brand name
- Why people bid on brand names
- How does bidding work
- Google Trademark Policy Change
- Why should I bid on brand names
- What names and words should I bid on
Plus it’s free – so go and listen to it, watch it or and download the hard copy right now! Yes….NOW!!!








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